Keen & Clean
It's that simple
Our Story
It all starts with ingredients. We at Pretti5 wholeheartedly believe in the healing power of botanicals. That’s why, each of our products leverages the balance of potent Traditional Chinese Medicine (TCM) extracts and cutting-edge skincare superheros.
Our science squad pulled countless all-nighters to craft a no-nonsense, effective ritual featuring vegan, gentle formulas that soothe stressed and sensitive skin; ideal for the busy pros hustling in today's world!
Our Values
SkinHealth Forward Philosophy
Less is More: We prioritize essential, high-quality products that provide maximum benefits without overwhelming your skin or even you.
Expert-Driven Formulas: Our team combines cutting-edge medical research with time-tested Eastern healing botanicals to create vegan formulas.
Mindful Ingredients: We eliminate unnecessary additives like alcohols, parabens, SLS, artificial fragrances, and synthetic colorants to ensure pure, effective results and a healthy glow
Skin Health Forward | Pure and Effective | Holistic | Minimalist | Transparent
Made In Japan
Japanese craftsmanship embodies our relentless pursuit of precision, quality, and ingenuity Our products are formulated with meticulous care, adhering to Japan's strict standards of safety and performance, guaranteeing each formula delivers extraordinary results.
Pretti5 Timeline
2018
EMBARKING ON A SCIENCE-DRIVEN EXPLORATION
Searched for the best formula for your best glow
2019
GLOWING DEBUT IN ASIA
Showcased our formulas at the leading regional trade show
2020
MAKING A MARK AT HOME
Became the first Hong Kong-based TCM-infused skincare brand
2021
VENTURING ONLINE
Connected with our global Glow Squad through our first digital store
2022
FOSTERING IN-PERSON CONNECTIONS
Presented our glow routine at our first pop-up store
2023
FLYING HIGH WITH CATHAY PACIFIC
Launched perfect in-flight beauty ritual for jet-setting glow-getters
2024
GROWING & GLOWING
Developed our first pop-up augmented reality experience
2025
PARTNERING WITH SEPHORA
Launched an exlusive pop-up experience with the great
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Our Most Loved Product – Tried, Tested, and Trusted
